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Programmatic Professionals

Job Description

Job description

Greetings from Cybage Software


We are currently hiring Programmatic Professionals for Pune, Hyderabad & Gandhinagar locations.


Pls refer to the below JD

 

About Cybage:

Founded in 1995, Cybage Software Pvt. Ltd., a technology consulting organization is a leader in the hi-tech and outsourced product engineering space. We are a valued partner to technology startups, mid-size companies, and Fortune 500 corporations alike. Our solutions are focused on modern technologies, and are enabled by a scientific, data-driven system called the ExcelShore Model of Operational Excellence.

The key aspects of this role:

  • Understand the way the current accounts and their campaigns are executed using various DSPs. Understand how the current campaigns are being setup for various client accounts, come up with a checklist and requirement understanding document.
  • Establish Communication workflow to have seamless information flow between the Cybage team and stakeholders from client side.
  • Work towards the programmatic campaign set up, execution, management, optimization and performance reporting (actively monitor campaign KPIs via reporting) as per the assigned tickets.
  • Manage daily programmatic campaign in DSP (AppNexus, DV360, etc) including internal questions regarding tracking and status of various campaigns.
  • Manage insertion orders, campaign materials and all relevant campaign documentation in preparation for campaign launch.
  • Run the campaign QA process to ensure accurate campaign implementation, pacing and performance.
  • Take complete ownership of analysis of data to identify trends and opportunities, quickly drive changes and enhancements.

To be the right fit, you'll need:

  • Expertise in DV360
  • Good exposure in programmatic ecosystem
  • Strong communication skills
  • Awareness about different types of programmatic marketing
  • Good understanding of OTT and video campaigns
  • Good understanding of optimization techniques of campaigns
  • Good understanding of audience segmentation and 3rd party audience

Its good to have:

  • Exposure to TTD, xander, adobe DSP or Amazon DSP

Education/Experience

Experience : 2 - 7 years

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