Job Description

Job Responsibilities:

• Expert understanding of On-page and Off-page SEO
• Perform keyword research in coordination with company’s business objectives to optimize existing content and uncover new opportunities
• Provide SEO analysis and recommendations in coordination with elements and structure of websites and web pages
• Provide recommendations and execute/manage strategies for content development in coordination with SEO goals – general and keyword specific
• Develop and implement link building campaigns
• Implement and administer search engine programs (XML sitemaps, shopping feeds, webmaster tools)
• Monitor and evaluate web analytics dashboards and reports in order to develop and recommend SEO strategies
• Track, report, and analyze website analytics and PPC initiatives and campaigns.
• Experience in Search Engine Marketing (SEM) and Paid Search (PPC).
• Perform ongoing keyword discovery, expansion and optimization.
• Research and analyze competitor advertising

Core Competencies : 

• Bachelor's degree in Engineering
• Proven experience with PPC Campaigns
• Ability to work in a fast-paced environment.
• Ability to handle multiple projects concurrently.
• Effective communication skills.