Job Description

Role and Responsibilities:
● Excellent research skills on given topics
● Write engaging and clear marketing copy to promote and its offerings
● Co-ordinate with internal stakeholders to come up with case studies, blogs etc.
● Should be able to create:
o 2 blog articles per month which are SEO friendly
o 1 case study as and when required(weekly/monthly)
o Infographics (part of a case study or blog article)
o Scripting for short/long videos to be posted on LinkedIn/Social media
o Social media creative posts for daily posting on all platforms of social
media
o Write print marketing material that will be distributed to various
consumers
o create strategic content marketing ideas strategies for campaigns - both
offline and online
o Editing, analysis and management of the content

Requirements competencies and skills
● Excellent communication skills.
● At least 5 years of experience writing for a social media
● Know some basics of SEO and WordPress to understand the importance of
integration of all of these factors into content writing.
● knowledge of social media marketing and familiarity with various social media
platforms.
● Understand the target audience to create suitable content
● Excellent writing skills, as well as the ability to communicate and collaborate
effectively. Strong grammar and vocabulary.
● The ability to consistently meet deadlines
● Have experience using WordPress, Weebly, and / or Joomla Preferred
● Need to have strong creative writing and proof reading skills