Job Description

Role and Responsibilities:
â & mdash  Excellent research skills on given topics
â & mdash  Write engaging and clear marketing copy to promote and its offerings
â & mdash  Co-ordinate with internal stakeholders to come up with case studies blogs etc.
â & mdash  Should be able to create:
o 2 blog articles per month which are SEO friendly
o 1 case study as and when required(weekly/monthly)
o Infographics (part of a case study or blog article)
o Scripting for short/long videos to be posted on LinkedIn/Social media
o Social media creative posts for daily posting on all platforms of social
media
o Write print marketing material that will be distributed to various
consumers
o create strategic content marketing ideas strategies for campaigns - both
offline and online
o Editing analysis and management of the content

Requirements competencies and skills
â & mdash  Excellent communication skills.
â & mdash  At least 5 years of experience writing for a social media
â & mdash  Know some basics of SEO and WordPress to understand the importance of
integration of all of these factors into content writing.
â & mdash  knowledge of social media marketing and familiarity with various social media
platforms.
â & mdash  Understand the target audience to create suitable content
â & mdash  Excellent writing skills as well as the ability to communicate and collaborate
effectively. Strong grammar and vocabulary.
â & mdash  The ability to consistently meet deadlines
â & mdash  Have experience using WordPress Weebly and / or Joomla Preferred
â & mdash  Need to have strong creative writing and proof reading skills