Job Description

Responsibilities 
ï‚· Developing and implementing effective search engine optimization (SEO) strategies
ï‚· Coordinating content, design, social media, pay-per-click (PPC) marketing and other
activities
ï‚· Managing offsite and onsite optimization projects and reporting on performance
ï‚· Develop and execute successful SEO strategies
ï‚· Coordinate with SEO and content team 
ï‚· Conduct keyword research to guide content teams
ï‚· Review technical SEO issues and recommend fixes
ï‚· Optimize website content, landing pages, and paid search copy
ï‚· Direct off-page optimization projects (e.g. link-building)
ï‚· Collect data and report on traffic, rankings and other SEO aspects
ï‚· Work with social media and PPC teams to optimize campaigns
ï‚· Keep abreast of SEO and integrated marketing trends

Requirements
ï‚· Proven experience as SEO, SEM or the similar role of minimum 2 years
ï‚· Knowledge of standard and current SEO practices
ï‚· Knowledge of HTML/CSS
ï‚· Experience with SEO reporting
ï‚· Familiarity with relevant tools (e.g. Conductor, Screaming Frog, MOZ) and web analytics
tools (e.g. Google Analytics, Web Trends)
ï‚· Excellent communication skills
ï‚· Strong organizational and team engagement skills
ï‚· Analytical mindset with numerical aptitude
ï‚· Graduation in Marketing, Business or related field