Job Description

Role & Responsibilities: - Drive traffic to group websites using various online marketing channels - Work to improve our search results - Content writing for company literature, articles, blog, company newsletters, press release - Maintain our social media profile and create engaging followers - Keyword research and analysis - Competition research and analysis - Research popularity of sites linking to a page - Discover new online properties for link building - Social bookmarking, social media marketing - Keep updated with industry updates (Google Panda, Penguin, Hummingbird) - Monitor and operate Google Webmaster Tools and Google Analytics Required Skills: - Strong English Communication Skills and content writing skills required - Knowledge of On-Page and Off-Page Search Engine Optimization (SEO) and Search Engine Marketing (SEM) - Sound knowledge of Social Media Marketing - Knowledge of basic HTML and designing would be added advantage - Knowledge of PPC and other technics - Knowledge in blogging, business analytics